By djmail - Tue Mar 01, 2016 7:06 am
- Tue Mar 01, 2016 7:06 am
#1673
So, I stumbled upon this old report/article/insight from McKinsey on how Email was 40% more effective than FB, twitter and other social media platforms. Of course, this is not news to me since I am much biased towards email marketing
But, do these numbers still make sense? Its been about 1.5 years since this report came out.
http://www.mckinsey.com/business-functi ... you-emails
But, do these numbers still make sense? Its been about 1.5 years since this report came out.
http://www.mckinsey.com/business-functi ... you-emails